Get the insights, build a strategy, make an impact.
I’m here to help.
It’s time to uncover where your company is actually going and tell a story that gets you there.
Clarity in what your customers are thinking.
Confidence in what message you’re communicating.
Certainty in what product you’re building.
All from a little research? Absolutely.
Hey! I’m Nicole Jacobson.
I help tech companies get closer to their customers, differentiate from the competition, and build a thought leadership arm in a not-at-all intimidating way.
When I was a VP of Marketing, this always felt just out of reach. I needed data to inform strategic decisions and craft more compelling content, but we were just too busy with other projects. Earthquaker was born to give others what I wish I had: continual insights. With a reliable research arm, you have the fuel you need to build a more noteworthy brand and a more innovative product.
SERVICES
Research & Thought Leadership
Uncover new findings and drive the conversation. Build thought leadership with a consistent stream of qualitative and quantitative studies done for you.
Product & Consumer Insights
Figure out what your prospects and customers really want. Gather key insights to make data-informed decisions around what to build next, how to price, and who to target.
Brand Strategy, Messaging, & Positioning
Understand exactly where your brand sits and where you’re losing ground to the competition. Test new messaging ideas, designs, and brand names.
The Earthquaker method was designed for a certain type of client.
Let’s see if it’s right for you:
- You’re really sick of outside firms who never really understand your business
- You’re also really sick of releasing new features that hardly get used
- You feel like the competition is more of a thought leader than you
- You’ve got a great team but somehow you’re still short on time
- You want your company to make data-driven decisions
- You believe your marketing should have a differentiated point of view
LEARN MY BEST STRATEGY SECRETS FOR FREE
Kick off your research project with a 30-minute session
Even if we’re not a fit, you’ll get some free resources and ideas to grow your business.